Profile: "Michael Bentley", Managing Director, the Citylife Group, Hong Kong. (FROM THE AUSTRALIAN MORTGAGE SUMMIT)
Educated and raised in Hong Kong, Michael went down to enter the Real Estate industry and joined LJ Hooker in Sydney. Returning to Hong Kong, Michael approached a number of Australian real estate companies about opening an office in Asia, before joining up with Ben Boyd Real Estate (Sydney) to establish their Hong Kong office, solely focusing on Australian property marketing.
Based on the success achieved, he was recruited to head up the establishment of Central Equity Asia Ltd, a subsidiary of Central Equity Ltd (CEL) in Melbourne, where he acted as Asian Managing Director from 1993 through to 2001.
In this time Michael Bentley grew the operations of CEL to become the most successful Australian Property marketer in Asia and established permanent offices in Singapore and Hong Kong, with sub-agents and marketing branches in Jakarta, Kuala Lumpur and Brunei. He embarked upon numerous "road shows" to other areas, which included the Middle East, Shanghai, Beijing, Medan, Manila, Bangkok, Surabaya and other areas. All of these gained him valuable experience of all markets along the way.
In 2001 Michael resigned from CEL and subsequently established Citylife International Realty, based in Hong Kong.
Citylife is an independent sales agent working with developers from all over and assisting them market their products internationally.
His depth of knowledge and experience have taught him many lessons, and his ability to quickly provide information and product that the overseas buyer seeks has seen his website become the most popular site visited by overseas based Australian property investors.
Michael Bentley is a regular contributor of information and editorial on the Australian property market and in addition to the wide range of articles Bentley provides through his website, he has also been featured in The South China Morning Post (Hong Kong), the Straits Times (Singapore), The Australian newspaper, and many other local Asian papers, as well as being featured on TV and Radio.
"Michael Bentley's proven track record in one of the toughest real estate marketing places in the world, throughout all of Australia's property cycles, has stood the test of time."
(This article on "Michael Bentley" kindly reproduced from the Mortgage Summit Speakers Profile)
Michael has been the author of several international real estate books including: